Meredith Cancilla – Dream Big Designer

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Course Info:

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Meredith Cancilla – Dream Big Designer

What you can Learn from Meredith Cancilla – Dream Big Designer?

The Dream Big Designer course is designed for creative professionals who want to build an agency-style design business, attract ideal clients, and create a profitable system for sustainable growth. Through 8 self-paced modules, designers will learn how to take control of their future while growing a business that reflects their passion and expertise.

Course Content:

  • 8 self-paced modules with training videos
  • 30+ templates, checklists, and spreadsheets (e.g., Content Planning Calendar, Offer Suite Workbook, Profit and Loss Spreadsheet)
  • Training on agency software like Dubsado and Asana
  • Sales call, DM, and email scripts for landing projects
  • 1:1 Portfolio review and feedback via Slack
  • Access to a private Slack community for designers

Step-by-Step Breakdown:

  1. Set the Foundation: Develop your brand positioning to attract ideal clients using a designer-specific brand checklist.
  2. Land Ideal Clients: Attract clients who respect your expertise and value your work, saying goodbye to clients who don’t.
  3. Craft Stand-Out Services: Create clear and irresistible service offers that have clients ready to say yes before sales calls.
  4. Develop a Sales Strategy: Overcome the fear of selling and confidently book clients with a strong sales approach.
  5. Build Systems and Workflows: Streamline your business operations with effective workflows, removing the chaos of disorganized tasks.
  6. Establish Swoon-Worthy Services: Deliver a smooth, exceptional client experience that encourages testimonials.
  7. Serve and Market Consistently: Market your services from a place of abundance, using proven frameworks and scripts to boost leads.
  8. Design a Sustainable Growth Plan: Create a profitable long-term plan for ongoing success and flexibility, including vacation or maternity leave.

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